9 Social Media Marketing tools to try in 2021
Social media marketing is a type of digital marketing that involves the use of social media platforms to promote brands and products and to build relationships with customers.
In this blog, we are going to explore 9 social media marketing tools that may be helpful in 2021.
- Canva
- HubSpot
- Sprout Social
- Agorapulse
- Hootsuite
- Ingramer
- Talkwalker
- Post Planner
- Tweepi
Canva
Canva is a free graphic design application for making invites, business cards, resumes, logos, Instagram posts, posters, etc… Customizing thousands of templates is simple and easy with a drag-and-drop interface. Canva’s extensive feature set enables you to change pictures even if you have only a little expertise with photo editing. It’s a free tool.
Here are some features of Canva:
- Create a visual identity for your brand with a logo, and fonts.
- Up to 60,000+ free templates are available in canva.
- Enable custom templates.
- Interface with drag-and-drop functionality.
- 60+ million premium stock images, videos, and graphics.
HubSpot
HubSpot is an inbound marketing and sales software platform, founded by Dharmesh Shah and Brian Halligan in 2006. It helps businesses attract visitors, generate leads. Their tools allow you to host web and landing pages, writing blogs and email sequences, and manage lead and customer interactions.
It allows users to analyze brand mentions and relevant conversations, track engagements automatically, and schedule your post calendar to publish it at the right time to the right people.
Whether you publish directly through Hub Spot, use other tools, you’ll be able to report the success of your social strategy across all channels. Thus, you can compare the performance of various social channels to assess campaign performance.
Sprout Social
Sprout Social is a social media management and optimization tool for brands and agencies of all sizes.
It is one of the most effective tools for both marketing and connecting with your audience. It not only helps brands become more responsive, but it also helps them expand their social media presence.
Here are some features of Sprout Social:
- Analytics tools.
- Scheduling and publishing posts.
- Checking suitable keywords and hashtags.
- Organizing messaging.
- Monitoring social activity.
- Finding influencers.
AgoraPulse
AgoraPulse is a smart tool that helps agencies, businesses, and marketers to manage all of their social media messaging, identify key influencers, schedule and post content, monitor social channels, and generate great reports all from one simple dashboard.
HootSuite
HootSuite is a social media management tool, developed by Ryan Holmes in 2008. It covers almost all aspects of a social media manager’s role.
Here are some features of HootSuite:
- Provide extensive analytics data which is really easily accessible.
- Schedule posts in advance.
- Monitor numerous streams in one place.
- Conversations, mentions, and trends monitoring.
- Able to manage customer service on social media effectively.
Ingramer
Ingramer is an online Instagram bot that offers full automation of your normal actions. Automatic liking, following, unfollowing, direct messaging, and other features are included. Their service is available online, on any device, at any time, and from anywhere.
Here are some features of Ingramer:
- Content Management.
- Social Media Monitoring.
- Brand Tracking.
- Auto Publishing.
- Customer Engagement.
- Multi-Account Management.
- Posts Scheduling.
Talkwalker
Talkwalker is for social media management platform that monitors a brand’s global online reputation and sentiment across many platforms such as the web, social media, television, radio, print, etc…
Here are some features of Talkwalker:
- Predicting trends.
- Tracking conversations.
- Analyzing the most meaningful and viral campaigns and replicating their best features.
- Reading ready-explained reports and analytics.
- Learning about customers, competitors, and influencers.
Post Planner
Post Planner Post Planner is the social media scheduler. It allows users to add Facebook, Instagram, and Twitter hashtag or blogs to their social feeds, pull the photos and articles from those feeds and rate the content based on engagement. Users can then organize their social feeds according to the level of engagement.
Here are some features of Post Planner:
- Blog connection.
- Performance analysis.
- Post planning and scheduling.
- Detecting content gaps through post calendar.
- Tools for content recycle.
- Performance analysis.
Tweepi
Tweepi is a social media management application that aids in the proper analysis and administration of your Twitter followers. It is capable of extracting and analyzing personal information from your Twitter account.
Here are some features of Tweepi:
- Automatically unfollow irrelevant or spammy users.
- Target users by language or geography.
- Find tweets and people to engage with one reply, likes, or retweets may attract many users.
- Monitor hashtags, users, and competitors.
In Conclusion
Today, there are a variety of wonderful tools available that can automate cross-platform publishing, social listening, trend spotting, and data interpretation.
You can use the above-mentioned 9 social media marketing tools. Start driving greater success in business or clients by adding some of the greatest 9 social media marketing tools.